AI World Modeland Agentic Platformfor FMCG Retail

1Stage 1Signals & data9 live data feeds
Retail census
Outlet & channel attributes
Consumer demand & share
Sales / sell-out
Stock and inventory
Prices & costs
Footfall & seasonality
Promotions & trade terms
Competitor activity
2Stage 2OrchestrationPlans, remembers, reasons and learns
ai

aiSight.ai Agentic Core

Task Planning & Orchestration
Shared State & Context Memory
Decisioning & Constraint Reasoning
Closed-Loop Learning & Optimization
3Stage 3Decisions
Incremental revenue impact
Distribution growth7–10%
Stock-out reduction5–7%
Assortment optimization4–6%
Trade promotion ROI3–5%
Marketing effectiveness3–4%
Market-share recovery6–8%
Total potential impact25–30%incremental revenue

Where to Sell

Distribution, channel mix & growth targets
  • Segment outlets and map demand, market share and whitespace
  • Optimize numeric and weighted distribution, coverage and routes
  • Prioritize channels and outlets by revenue and profit potential
  • Set bottom-up outlet and route targets; track achievement

What to Sell

Pricing, pack architecture & assortment
  • Optimize brand, pack and SKU mix for each outlet and occasion
  • Recommend price points and pack ladders using demand elasticity
  • Optimize quantities, facings and shelf or cooler space
  • Simulate price-volume-mix, net revenue and contribution margin

When to Sell

Promotions, trade terms & availability
  • Optimize promotion timing, depth and mechanics
  • Allocate discounts, rebates and trade investment by incremental ROI
  • Trigger replenishment and cold-availability actions before stock-outs
  • Measure incremental lift and adjust spend for demand and competitor shifts
4Stage 4Business impactMeasured in revenue, share and ROI
Higher net revenue & contribution margin
Greater distribution & market share
Fewer stock-outs & lost sales
Higher promotion & trade ROI

Digital Twin Proprietary Retail & Consumer Data of Physical Retail

Geo-tagged census of outlets, fused with satellite imagery, consumer demographics, SEC, interests and footfall, refreshed continuously.

One commercial AI platform, from shelf to boardroom

Revenue uplift achieved with previous clients, across commercial RGM and sales execution.

World Model of Physical Retail

plan recall reason act

Agentic AI & LLMs

Planning, memory and constraint reasoning for commercial agents.

orchestration · evals · tool use Apply
SKU · 0.97

Computer vision

Shelf, cooler and POSM recognition from millions of field photos.

detection · SKU recognition Apply

Geospatial & satellite ML

Built-up area, population density and socio-economic class from imagery.

segmentation · GIS Apply

Causal & RGM science

Elasticities, MMM, promotion incrementality and scenario simulation.

Bayesian · econometrics Apply

Data & cloud engineering

Pipelines and infrastructure that keep a 27M-outlet graph fresh.

AWS · streaming · lakehouse Apply

Client analytics & field ops

Turn models into wins with FMCG commercial teams on the ground.

consulting · census ops Apply
Trusted by global FMCG leaders and the world's largest development institutions

Market share, won outlet by outlet

Results delivered for global FMCG brands, from the US and Europe to the world's hardest-to-read emerging markets.

51

markets where aiSight's outlet census is live, from Riyadh baqalas and Lagos kiosks to Jakarta warungs and Karachi kiryanas: the traditional trade that other data providers can't see.

Leadership
Dr. Umar Saif

Dr. Umar Saif

Founder & CEO

Computer scientist and technology entrepreneur. Former research scientist at MIT CSAIL and Pakistan's former Federal Minister for IT.

PhD, Computer ScienceUniversity of Cambridge
Research scientistMIT CSAIL
TR35 Innovator · 2011MIT Technology Review
Young Global Leader · 2010World Economic Forum
Faculty Research AwardGoogle
Sitara-i-Imtiaz · 2014Government of Pakistan
Johan Sjöstrand

Johan Sjöstrand

Advisor

A retail measurement leader who joined Nielsen in 1999 and rose to become President of International Markets at NielsenIQ. Previously, he led the company’s largest business unit, overseeing retail measurement across global CPG markets. Earlier in his career, he worked at McKinsey & Company and Procter & Gamble. He is based in Geneva.

President, International MarketsNielsenIQ
Led Retail MeasurementNielsen · largest business unit
BoardNielsen Innovate
ConsultantMcKinsey & Company
Brand managementProcter & Gamble
Stanford GSBGraduate School of Business
Monis Khan

Monis Khan

Director, Analytics

Two decades in market research, building and leading high-performing teams across Retail Measurement, Consumer Insights and Data Science, and translating complex data into growth strategy for clients.

Ex-NielsenRetail Measurement, Consumer Insights
Ex-KantarBrand Lead, Consumer Insights
20+ yearsMarket Research, Client Servicing, Data Science
MCS, MBAKarachi University, Institute of Business Management
Muhammad Rizwan

Muhammad Rizwan

Chief Technology Officer

Software architect and engineering leader with 18+ years building data, cloud and AI platforms, previously leading architecture, data science and information security for a SaaS product and designing a mobility platform.

Ex-SendosoSoftware Architect, Data Science & InfoSec Lead
Ex-ADDO AISingapore · Mobility Platform
Health Data PlatformDFID-funded public health project · ITU
MS Computer ScienceInformation Technology University
Get in touch

Book a demo

Tell us a little about your business and we'll walk you through aiSight on your own market data.

Or reach us directly
Sales & partnershipssales@aiSight.ai
Phone+1-341-221-8076
Head office · United States1049 El Monte Avenue, Ste C #745
Mountain View, CA 94040
United States
Map
Primary market
Our offices
United StatesUnited KingdomSaudi ArabiaPakistan